Pepperdine Professor Nelson Granados Shares Market Selloff Insights in Forbes

Investors Will Take Notice of Companies Prepared for Digital Transformation

August 31, 2015  | 1 min read

Pepperdine Graziadio School Associate Professor of Information Systems and contributor Nelson Granados posted an informative look at the outsized impact market volatility is having on media companies.  With the rise of internet-based video services, Dr. Granados makes clear that media and entertainment firms must face the digital transformation head on.  He says investors will reward those who develop and implement solid digital strategies going forward.  To find out why, read the full article here: